This guide looks at what EMV migration (from magstripe to EMV chip and contactless) means for firms in the United States now that the Visa EMV mandate and MasterCard EMV mandate have both set a deadline for 2013. Issuers, Acquirers and Merchants in the US will all need to develop a strategic plan for EMV. But what does this mean for US firms involved in card payments and for retail merchants? And how can you unlock the value of EMV for your business?
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